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Laura Urbinati, a fashion designer with exceptional talent, is the founder of the eponymous fashion house launched in the late 1980s. Laura Urbinati is a brand that encompasses clothing, accessories, lingerie, but above all, beachwear. She is globally recognized, especially for her swimwear in matte lycra made from polyamide that resembles stretch cotton. The story began in Ostia, inspired by her admiration for glamorous swimsuit-clad stars from a young age, and extended to California, specifically Malibu, where the designer opened her first store.

The entirely Made in Italy brand has succeeded in captivating a clientele that includes well-known and beloved celebrities such as Uma Thurman, Demi Moore, Angelica Huston, and many other national and international stars who showcase the collections with a unique and original flair.

Laura Urbinati’s style is evident in the setup of her boutiques worldwide: minimalist and elegant. The same good taste is reflected in the garments of her collections, conveying both romance and boldness. The Italian designer is constantly in search of innovative solutions, precious and high-quality fabrics, and meticulous attention to details that provide anyone wearing them with the perception of being wrapped in a perfectly fitting garment.

The floral patterns, asymmetries, and necklines of Laura Urbinati’s pieces will surprise you and make you fall in love with their retro style, featuring a timeless color palette ranging from the sweetness of pink to the energy of purple, electric blue to emerald green.

Original collections that visually express the successful blend of the worlds of art and design, entertainment, and dance, merging with fashion to create unique and iconic pieces that every woman should have in her wardrobe.